As Creative Director for Polarity Management Associates I spent three years designing, building, and beta-testing the Polarity Management Assessment Process (PMAP) software.

Creation of the PMAP was the driving force behind a comprehensive design rebuild of the entire company, creating and implementing a clean Design Guide throughout the PMA website, business collateral, marketing pieces, editable Word and PPT templates, reusable graphics libraries, and a 500+ page training binder.

{dt}_UI+UX_PMAP_05_710
{dt}_UI+UX_PMAP_01_710
{dt}_UI+UX_PMAP_03_710
{dt}_UI+UX_PMAP_04_710
{dt}_UI+UX_PMAP_02_710
{dt}_UI+UX_PMAP_06_710
{dt}_UI+UX_PMAP_00_710
{dt}_UI+UX_PMAP_07_710

The suite of 50 core UI controls in all their various interactive states resulted in almost 200 unique UI elements.

{dt}_UI+UX_PMAP_buttons_ALL_03_710

The UI controls are implemented in over 200 unique interactive screens: account & client setup, map library, map building, survey design, survey distribution, survey admin, survey results analysis, data output, action steps, and ongoing client admin.

{dt}_UI+UX_PMAP_crops_01_710
{dt}_UI+UX_PMAP_crops_02_710
{dt}_UI+UX_PMAP_crops_03_710
{dt}_UI+UX_PMAP_crops_04_710
{dt}_UI+UX_PMAP_crops_05_710
{dt}_UI+UX_PMAP_crops_06_710
{dt}_UI+UX_PMAP_crops_07_710
{dt}_UI+UX_PMAP_crops_08_710
{dt}_UI+UX_PMAP_crops_09_710
{dt}_UI+UX_PMAP_crops_10_710
{dt}_UI+UX_PMAP_crops_11_710
{dt}_UI+UX_PMAP_crops_12_710
{dt}_UI+UX_PMAP_crops_13_710
{dt}_UI+UX_PMAP_crops_14_710
{dt}_UI+UX_PMAP_crops_15_710